Marketing Specialist — Maternity Cover

The Big House Co.

Maternity cover — website & SEO, paid advertising, social media, content, email marketing and reporting

I’m currently providing maternity cover for The Big House Co., stepping in as their Marketing Specialist to manage and support the company’s digital marketing activity, brand visibility, lead generation, and online presence across multiple platforms.

That means owning the full spread of day-to-day marketing — from the website and search visibility through to paid campaigns, social media, content, email and reporting — so things keep running smoothly while the usual lead is away.

What the role covers

On the website and SEO side, that’s managing and improving the site and its search visibility, keeping content fresh and optimised across pages and blogs, and flagging improvement opportunities to the developers. On advertising, I run their paid campaigns across Google Ads and Meta, keeping an eye on budgets and performance and supporting seasonal promotions and launches.

Social media and content sit together — planning, creating and scheduling posts, keeping the brand consistent, and writing and updating content across the website, campaigns and other channels. On the reporting side, I review performance across all of these channels and pull out insights and recommendations rather than just raw numbers.

Email marketing and project coordination round it out: managing customer communications and promotional campaigns, and working with the wider team and external suppliers to keep ongoing projects, launches and website updates on track, on brand, and delivered on time.